Successful, but feeling the chaos?
Your company has grown. You have a great product and a talented team. But your marketing feels reactive, fragmented, and disconnected from your business goals.
Sound familiar?
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Your team is busy and reacting, but without a clear strategy to unify them.
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You're investing money in marketing, but you're not sure of the ROI or what's actually working.​​​
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You're stuck in the middle: a traditional agency is too expensive and external, and hiring a full-time Director is too big a commitment.
You don't need another agency. You need a catalyst.
This is where my model is different. I'm not a traditional/digital agency.
I integrate with your team for 90 days as your Fractional Strategy Coach.
My mission is to define the Strategy, develop your "DNA" and the narrative your brand needs to win.
My main goal is to empower your team by building your internal capability. We work with our "sleeves rolled up," implementing AI workflows and "shadowing" methodologies so they can execute the long-term vision without me
The 90-Day Program
A focused, proven process designed to install a complete marketing system in two months.
Diagnosis & DNA Stage
A deep analysis of your brand, competition, and audiences. Together, we will define your "Core Storytelling" and establish the clear OKRs & KPIs that will move the business.
Strategy & Creativity Stage
This is where the magic happens. We develop the "One Single Message", the creative concept, and the 12 month communication strategy. We integrate AI tools to boost content creation and automate processes.
Empowerment Stage
We roll up our sleeves together. I train your team, we implement the new workflows, and we launch the first initiatives. I deliver the master plan and a team that is ready to execute it.
About
My name is Santiago Fernández Barrio
A Creative Strategist and entrepreneur with over 15 years of experience. My journey has taken me from founding my own award-winning creative agency to scaling a tech marketplace from scratch.
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I founded The Pitch Advisor to be the strategic partner I always wished I had: someone who understands world-class creativity and a startup's agility. Someone who doesn't just give you the plan, but rolls up their sleeves with you to make it happen.
